Since RCEP came into effect, China's melamine veneer export market has ushered in structural growth opportunities, and Southeast Asian countries have become the core growth area. According to customs data, China's exports of fireproof melamine veneer to Southeast Asia will reach 480,000 cubic meters in 2024, an increase of 2.1 times over 2021, of which the Ho Chi Minh City subway project in Vietnam will use Chinese-made B1 flame retardant panels on a large scale for the first time, with a single order amount of more than 230 million yuan.

The rapid growth of the Southeast Asian market is due to the acceleration of local infrastructure construction and the demand for home consumption upgrades. With its technical advantages, Chinese enterprises can simultaneously meet international standards such as CARB P2 in the United States, REACH in the European Union and F☆☆☆☆ in Japan, and the formaldehyde release is stably controlled below 0.012mg/m³, which is far better than the international limit. In order to improve the response speed, leading enterprises such as Daya Shengxiang have deployed modular production lines in Vietnam, which can switch between different specifications of products within 72 hours, shortening the delivery cycle of overseas orders to 14 days, which is 9 days faster than the industry average. Industry experts suggest that enterprises can focus on the layout of moisture-proof and weather-resistant products that adapt to the local climate, and further expand their market share in ASEAN with the help of RCEP tariff preferential policies.